Today, solar energy content marketing strategies are everywhere. From social media to blogs and even texting, everyone seems to be talking about content.
Solar companies consider two general approaches when deciding on the best way to get solar leads. It often comes down to either going for paid or organic traffic.
If you’re looking for an effective way to attract more solar customers with SEO, make sure you produce well-optimized content. SEO will help your website rank higher in search engines like Google and Bing.